Blog
Need help understanding your daily business performance in the Multiple Grocers?
Availability Manager can help navigate your way through the impact of COVID-19 – the fastest and most comprehensive Retailer EPOS interpretation tool on the market and Logobrand is currently offering a special trial rate to give you the opportunity to benefit from the insights that Availability Manager brings to …
Stock is back, but are your brands on Sale?
We are continuing to support our client’s brands and the Multiple Grocers, strictly following government guidelines to ensure the safety of our amazing Nationwide Field Team. More stock is in store, but are your brands on sale?
Two weeks into lockdown, here’s what we’ve learned so far
We are now into our second full week of social distancing, which means the whole Logobrand HQ team are now able to work from home. Here’s what we’ve learned so far!
Know your goals
Our goals as a company are reflected in our core values, and, during this difficult time especially, …
Logobrand welcomes new Commercial Director, Ali Robinson
This month we welcomed a fresh face to Logobrand’s executive team, with the introduction of our new Commercial Director, Ali Robinson. Fresh from a Head of Sales role at Weetabix, Ali brings with her more than 30 years’ experience in the FMCG industry.
She’s overseen huge successes with some …
Why Grocery Sales Disappointed Despite Veganuary & Dry January Success
Reports released this week indicate that UK grocery sales were disappointing throughout January. The first month of 2020 has seen many brands release NPD, and with lifestyle trends like ‘Dry January’ and ‘Veganuary’ quickly joining ‘New Year, New Me’ campaigns as a catalyst for driving shopper habits at the …
Availability in the New Year – getting straight in the aftermath of Christmas
The start of the year brought the release of official figures exploring the UK’s biggest supermarket retailers performed during the Christmas period. There have been huge successes, like Lidl, who saw sales rise 11% in the four weeks leading up to December 29th, and there have been some retailers …
Real Businesses Need Real ROI
We’ve all seen those fantastical return on investment (ROI) models that promise to give you absolutely everything you could ever need. Sadly, many of these wondrous models that seem far too good to be true are just that – promises without any real basis in reality or concrete, provable …
