Field Marketing

Logobrand HFSS Update

Take a look and see how HFSS legislation has impacted sales & availability of both compliant and non compliant products. Our data & insights team share their view of the first quarter of trading following the new legislation. See …

Logobrand HFSS Whitepaper

We are exctied to announce that our data & insights team have been busy carrying out extensive research into the new HFSS legislation and how it will impact the FMCG industry, read our white paper on HFSS below:

HFSS Logobrand …

The Omnichannel shopping experience: How shifting towards online has altered in-store purchasing habits

It is universally acknowledged that online platforms have, in recent years, gained significantly in popularity. Consumers are now more accustomed to shopping online, with thousands of products available, and just a few clicks away. This perception of the convenience and unlimited variety of the online offering is also affecting and shaping the in-store retail experience. Taking an omnichannel approach and working across different platforms can …