Award Winning Field Marketing Agency since 1990. We have 30 years of experience driving brands and increasing sales instore whilst delivering ROI for our clients

8 George Street
(+44) (0) 115 952 7878

Logobrand Field Marketing

Stock is back, but are your brands on Sale?

We are continuing to support our client’s brands and the Multiple Grocers, strictly following government guidelines to ensure the safety of our amazing Nationwide field team.

*Footage captured before Covid-19

So far this week we have raised on shelf availability by over 25% ….

Stores are extremely appreciative of the support that our clients are giving them, as lots of brands have simply abandoned them by pulling resource out of store at a time when they really do need it most.

The relationships we are currently building for brands will continue to deliver value for many months to come. You could be losing out on more than sales if you have pulled out of, or are not providing field support.

Over the last couple of days our field sales teams have reported significantly improved stock levels in store and we have delivered 50% more for our clients than we were able to last week, with achievements well exceeding targets.

We are using Availability Manager our cutting edge technology to turn data into insight and action, identifying where stock is in the supply chain, particularly stock in individual stores, and sales patterns to mobilise our experienced field team to the stores that will benefit the most from our help, maximising value to clients categories and brands ensuring:

  • Fixtures are fully stocked
  • Space lost as a result of Out of Stocks is regained
  • SELs are compliant
  • Our client’s products are available to shoppers
  • Book Stock Errors are Identified & Rectified

Several of our clients have this week re worked their budgets to divert investment into Field Sales activity to allow enhanced support throughout the crisis. With March recorded as the biggest month of grocery sales ever recorded, even higher than Christmas, are you planning for the increased demand now? Don’t be left behind…..

If you need help in ensuring availability and visibility of your brands, today or in the future we are available to offer advice, share our knowledge and support, one off or short term to plug the gap, or potentially for longer. Or if we can help turn your data into insight and action through our Availability Manager tool, please don’t hesitate to get in touch.

Ali Robinson - Commercial Director