Award Winning Field Marketing Agency since 1990. We have 30 years of experience driving brands and increasing sales instore whilst delivering ROI for our clients

8 George Street
Nottingham
NG1 3BE
(+44) (0) 115 952 7878
reception@logobrand.com

field marketing agencies uk Tag

Excellence in Health & Safety in the workplace

We are delighted to announce that Logobrand Field Marketing Ltd has been awarded accreditation from Alcumus SafeContractor for achieving excellence in health & safety in the workplace. Alcumus SafeContractor is one of the UK's leading health and safety accreditation schemes which recognises extremely rigorous standards in health and safety policies and management, along with a commitment to sustainable and ethical practices.  With the impact of Covid-19, we have remained committed to ensuring that our staff are safe and protected whilst continuing to support our clients and retailers. More and more retailers are recognising the importance of SafeContractor accreditation in order to work in their stores. Logobrand are proud to receive this accreditation,...

Two weeks into lockdown, here’s what we’ve learned so far

We are now into our second full week of social distancing, which means the whole Logobrand HQ team are now able to work from home. Here’s what we’ve learned so far! Know your goals Our goals as a company are reflected in our core values, and, during this difficult time especially, our priorities are simple: taking care of our staff, taking care of our clients, and taking care of Logobrand. Having a team of field...

Why Grocery Sales Disappointed Despite Veganuary & Dry January Success

Reports released this week indicate that UK grocery sales were disappointing throughout January. The first month of 2020 has seen many brands release NPD, and with lifestyle trends like ‘Dry January’ and ‘Veganuary’ quickly joining ‘New Year, New Me’ campaigns as a catalyst for driving shopper habits at the start of the year, these lacklustre sales results could indicate that something is going wrong along the retail execution path. According to the Retail Gazette,...

Availability in the New Year – getting straight in the aftermath of Christmas

The start of the year brought the release of official figures exploring the UK’s biggest supermarket retailers performed during the Christmas period. There have been huge successes, like Lidl, who saw sales rise 11% in the four weeks leading up to December 29th, and there have been some retailers who have missed the mark in terms of sales and revenue like Sainsbury’s, whose like-for-like retail sales dropped 0.7% in the 15 weeks to...

Real Businesses Need Real ROI

We’ve all seen those fantastical return on investment (ROI) models that promise to give you absolutely everything you could ever need. Sadly, many of these wondrous models that seem far too good to be true are just that - promises without any real basis in reality or concrete, provable results. The truth is, every business needs a solid plan designed to ensure they receive their goal ROI. Therefore, securing a robust ROI method that...

Spend Less, Achieve More from your Retail Execution Team

When did you last evaluate what your in-store execution team was REALLY delivering? At Logobrand, we have 30 years’ experience in working with our clients and offering our hard-earned advice and field marketing expertise. Here are just a few ways in which you could maximise your budget: Invite competition and creativity… regularly Everyone wants more for less and to do things smarter, and it’s completely possible when you think creatively.  By encouraging tactical field marketing...