Award Winning Field Marketing Agency since 1990. We have 30 years of experience driving brands and increasing sales instore whilst delivering ROI for our clients

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Nottingham
NG1 3BE
(+44) (0) 115 952 7878
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field marketing agency Tag

From shelf to checkout: How to maximise sales with point of purchase marketing

Want to know the secret to making your products fly off the shelves? We’re here to tell you that the answer lies in your point of purchase marketing.   Once customers are already in the store, the next challenge is getting them to interact with your product. It doesn’t stop there. Customers need the incentive to make a purchase, which requires key messaging between the brand and the consumer.   When point of purchase marketing is executed correctly, you will soon see your products moving swiftly off shelves and into customers’ hands. Firstly, let’s dive deeper into what point of...

Availability in the New Year – getting straight in the aftermath of Christmas

The start of the year brought the release of official figures exploring the UK’s biggest supermarket retailers performed during the Christmas period. There have been huge successes, like Lidl, who saw sales rise 11% in the four weeks leading up to December 29th, and there have been some retailers who have missed the mark in terms of sales and revenue like Sainsbury’s, whose like-for-like retail sales dropped 0.7% in the 15 weeks to...